Social Media Content Ideas for Your Creative Business

Need some content ideas?

Here’s a chart that can help you create consistent content for your creative business.

You should be aware that there are two strategies that successful content creators follow on social media that you can implement today:

• They post consistently.
• They talk about the same topics and categories in a loop.

Now that you know that, you can start implementing those two strategies in your social media content creation process.

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STEP 1:

Start by identifying the three to five topics or content categories that you’d like to start talking about or be known for, and start creating content around those topics.

• Example: If you’re a wellness coach, you could curate these topics: your why, rituals for success, personal growth, nutrition and fitness.

➞ RELATED: How to Organize Your Instagram Hashtags by Categories

STEP 2:

Curate your social media feed around those topics and do it consistently so that people know what to expect from your channel and you build brand consistency with your audience.

• Example: Identify a posting schedule and how often you want to appear on each platform. For example, perhaps you want to post on Facebook 3x’s a week, Instagram Stories 5x’s a week and Twitter 3x’s a week and so on. Reverse engineer this so that you know exactly how many pieces of content you need to create each week.

This chart can help you kickstart your own formula of topics and help keep you consistent on social media that can help you grow your audience and keep you from running out of content ideas.

Here’s how you can implement this chart to help you with building a consistent posting schedule:

For instance, if you’re a photographer who specializes in portraits and headshots, here’s how you could adapt this chart and make it work for you.

Monday: Share your why and why you’re a photographer

Tuesday: A helpful tool that you use as a photographer

Wednesday: A tutorial on how to edit photos

Thursday: Behind the scenes of how you shoot and set up for a photoshoot

Friday: An industry-related article about photographers

Which type of content do you enjoy creating the most?